QR Code Marketing Used to Discourage Irresponsible Drinking - Tampa, Florida

Wisconsin based brewery, MillerCoors will work this year with Seattle area dining establishments and drinking venues in an effort  to combat drunk driving and to promote safe driving during this holiday season with QR Code Marketing that will allow patrons to be safe and call a taxi with ease.

The local Seattle effort is a part of a broader holiday agenda intended to hamper drunk driving by inspiring  consumers to be proactive when it comes to safe holiday celebrations that includes an assortment of programs and partnerships across the country.  The Click-It-2-Ride program will feature special marketing with QR Codes as point of sales signage designed to be scanned with a smartphone to provide the user with the ability to speed dial a taxi service and to be able to view responsible drinking information.

"This is an excellent way for Coors to expand 'Please Drink Responsibly' and connect with their brand users," said Mike McGuinness, vice president of sales at Florida based QRblaster.com.

"A responsible vendor, in this case the bar, should do everything they can to keep people from getting into their cars, especially at holiday time," he said.

Using QR Code Marketing to Increase Brand Awareness

The Click-It-2-Ride program is being held in alliance between CBS Radio and Coors Light.

MillerCoors is promoting an arrangement of other programs to endorse the use of designated drivers and arranging ahead for other means of transportation, including being the sole sponsor of 1-800-TAXICAB, which is a national taxi dispatch service.  Consumers can call and automatically be connected with a taxi service local in their area.

Users of the iPhone can also use the free app - Miller Lite Tax Finder.  Other smartphones users should go to MLTaxifinder.com or CLTaxifinder.com to get single touch dialing for nearby taxi services.

The One Million Strong effort asks consumers to pledge responsible drinking habits at GreatBeerResponsibility.com to combat and prevent drunk driving and help MillerCoors' effort to reach one million annual pledges.  Over 21 consumers can also share their plan to celebrate the holidays responsibly and be entered to win one of four gift cards (valued at $500) to put towards their plan.

More and more brands are beginning to test and adopt QR Code Marketing for purposes other than simply delivering content, according to QRBlaster.com .

Mr. McGuinness says that the single most important fact of QR Code Marketing should be a "Call To Action" of redeemable offers and incentives instead of directing a website, which often times are not viewable correctly on mobile devices and smartphones.

To paraphrase Mr. McGuinness, a very smart move for retailers to increase brand and product awareness in 2012 is to marry QR Code Marketing with mobile optimized video advertisements that may be already online along with any current television advertising.

Build Your Business Using Mobile Marketing Tampa FL 33647

Mobile marketing Tampa FL 33647 is similar to a swiss army knife. A swiss army knife is one piece of equipment with several different pieces that can perform different functions. Mobile Marketing Tampa FL 33647 is the exact same thing.  Mobile Marketing Tampa FL 33647 has several different functions that can perform different tasks through different platforms.

Recently, I was turned down to join a local BNI chapter because it was thought that I did not know what I wanted to do with my business - That there was too many things that I could do and I could not focus on just one item. (I am still sore over this.) 

A few months before that, I spoke to an insurance agent at a local realtor event.  As I was asking her about mobile marketing and her needs (see, we had talked once before about it) she goes "Oh, I am good, I have someone that makes car magnets for me."

Mobile Marketing Tampa FL  is not just one thing.  It is not a car magnet with a qr code for qr code marketing.  Imagine trying to scan a QR Code at 70 miles an hour driving down the interstate. Mobile marketing is not just a sms marketing campaign that sends out a coupon (although this is the MOST popular function of mobile marketing Tampa FL).

Mobile Marketing Tampa FL is a well rounded, well crafted form of mass media advertising (considered to be the seventh form of mass media).

So below is my list of mobile marketing strategies for the realtor. (With costs so you can compare what you have)

1. Mobile optimized landing pages aka squeeze pages / opt in pages ($45)
2. Mobile landing pages with mobile optimized videos ($10)
3. Mobile Optimized Property Listing Websites ($4.95)
4. Mobile Optimized Virtual Tours (included in the above)
5. Mobile Optimized YouTube (Free)
1. Talk about area events, local businesses, and property tours (great way to pick up referral clients also)
6. QR Code marketing that ties to mobile optimized landing pages, videos, listing websites (Free)
7. Customized QR Codes for brand recognition ($45)
8. Text Message Marketing about a business  (included with mobile virtual tours)
1. Text out events, discounts to business, position as the area or community expert (again, great way to get referrals)
9. SMS Marketing about a listing (included with mobile virtual tours)
10. Listings of homes for sale on mobile optimized social networking sites like Yelp and Google Maps
11. Mobile optimized follow up drip campaigns to build your list of clients, both post and pre sale. 
1. These follow up drip campaigns should included mobile optimized video about your listings as well as short video tips that your clients will pass along for .... more referral marketing.

Build Your Business Using Mobile Marketing Tampa FL 33647 by click on the banner or any of the links above.

If you found this to be helpful, please reblog and help a fellow member and new Active Rain Local Partner out.

So recently, I participated in a conversation about Lead Source Ideas and Lead Conversion ideas - what to do - some ideas and so on.  This was started by Anita Clark, Warner Robbins Real Estate Expert.  I got a few comments and read Dick and Sandy Beals blog about the subject.

I am going to offer a monopoly based game (in conjuction of the December 2011 Blogging Challenge) that I used to play (and still do, just in a different industry) that will help build your business.  With not only internet leads, but leads from your SOI (for purposes of this post we shall call them RP or Referral Partners).

First of all, this is just what has worked for me.  For the record, I am not sure that I agree with a point made by the Beals in the frequency of contact and here is why:

This is a sick, shocking fact - So keep in mind as we go thru this list of alternate lead sources and ideas for getting a better quality lead for higher lead conversion.

This image is the actual sheet of Realtor Opoly.  The idea is to get to a certain amount of "money" by doing different things every day.  Like a 401k Portfolio Manager diversifies someone retirement account, Realtor Opoly diversifies lead sourcing and follow up duties for maximum effectiveness and minimal boredom.

Some ideas include - Power hour of the Million Dollar Script; Setting up someone in your SOI on the automated web workshop system; Sending clients to your own automated web workshop system (great for realtors and LOs); Present the EZ Start Program; Send Five (5) hand written notes, The Lottery Strategy; Present the Sellers Unfair Advantage to Three FSBO's or Expireds (plus much much more)

Now, I can already here some gripping now - Oh, this is too much work - Or Oh no, I don't know what is

This stuff works.  Confused or need further clarification, then click below for the entire list or to schedule an appointment

Request a Consultation	Get the Game Plan

Hope this helps, comment below, let me hear what you have to say! Good Bad and Ugly!!!

How To Get More Google Juice with Properly Optimized YouTube Videos - Video Search Engine Optimization Tampa FL

Although it may sound scary, video SEO Tampa FL, is actually very easy. Online video marketing for realtors, loan officers, and small business professionals is the faster, easiest and cheapest way to get page rank (PR), get new clients as well as being on the cutting edge of technology

So Below is a step-by-step Guide for video search engine optimization tampa fl.

First

Create Content - Talk about everything and anything - Use Your Real Estate Virtual Tours (10 for $50.00), local events, local dog parks, where to get rid of Christmas trees (a popular post).  Your online video marketing content should always have a call to action at the end (such as go to my website and sign up for more information)

Next

Create Accounts - You must have accounts set up at not only YouTube, but also at Vimeo, DailyMotion, MetaCafe and Viddler

Thirdly

The title of the video must include the keyword that you are targeting seperated by the PIPE character ( | ) with your business contact information and an alternate keyword.  You should include this information in any postings (like to your website) as well as include in the "about this video" information and the tags Post to all accounts EXACTLY the same way to Viddler, YouTube, Vimeo, Metacafe, and DailyMotion (dont forget to include into your own website as well as social media)

Example

your keyword | alt keyword phone number | business name, city state zip

Results of this video search engine optimization Tampa FL would be getting results in the following

Your Keyword City
Your Keyword Zip
Your Keyword City State
(Plus More rankings)

Rinse Lather and Repeat a few times, your content should be all that appears on page one of Google.  Make sure that your links lead to somewhere with a landing page (opt in form, squeeze page)

For the exact strategy, watch the video about video search engine optimization Tampa FL

If you found this post to be helpful then please reblog and forward it out to all you know. 
Also if you need further help then look below

The December Challenge -- Day 1 - Tampa Video Marketing for Rookies

So it came upon a midnight clear, that glorious song of ....... Tampa Video Marketing for Rookies

Jennifer Prestwich's blog about the December challenge of telling the word about something that I use to build my business.

(And you thought that I was going to say "that glorious song of old")

SO here is what I do to build my business. 

I created my own tv show (of sorts)

Suprising facts about Youtube and why we all need to video market.

1. There are more than 3 Billion hits daily on YouTube
1. Thats more than 22 times the viewership of the Super Bowl
2. 48 hours of video are uploaded minute by minute
1. Thats more video than all TV programming on ALL channels in ONE YEAR
3. 60% of all searches are video searches
1. Youtube will show up in Google Searches
2. Google searches will NOT show up in YouTube

Check out this video about Safety on the Internet During the Holidays

By the way - Feel free to download this video from my youtube channel and forward it out to your clients.  Yes, all of your clients. Even the ones you have not spoken to because they got disqualified to buy a home (at the same time, let them know that you have help for them, if they are still interested.

Bonus Feature - Plus if you would like the script to do in front of your own camera (phone camera, web cam, Flip Video, whatever) or to kick it up a notch, do the video with your local insurance agent, home stager, etc (you will get leads from their group of clients, and they will get leads from your group of clients) - just shoot me an email

I passionately believe that those of us who use QR Code Marketing will get astronomical results when combing Tampa Video Marketing with QR Codes.

Speaking of videos, make sure you check out this great business building video marketing about the relationships of Pipes, Tampa Video Marketing and Google Juice - Its coming soon - so make sure that you subscribe to my blog. Also, make sure that you sign up for the class - YouTube For Realtors - A Six week course on how to improve your sales in 2012 using video

QR Code Marketing - Florida Mobile Fusion - Tampa FL 33647

QR Codes Marketing Scans Up 440%

New York based Scanbuy, a company that has recently expanded operations into Argentina, recently released ScanLife’s Q3 Trend Report which shows an increase of 440% in the company’s 1D and 2D QR Codes. This is indicative that consumers are becoming more and more ready to connect with companies and get information sent to them via QR Code Marketing Technology.

Marking the one year milestone of the inaugural ScanLife Trend Report, this report shows that greater than 20M QR Code Marketing scans were recorded through the third 3 month period of calendar year (CY) 2010.

QR Code Marketing - Florida Mobile Fusion - Tampa FL 33647

“The technology is definitely moving toward the mainstream,” said Mike Wehrs, president/CEO of Scanbuy, New York. “This can be seen in the types of codes that are being scanned.

“For example, there has been a sharp increase in number of 1D codes scanned in the grocery (food) category from 14 percent of all 1D products scanned to 40 percent of all 1D products scanned,” he said. “In addition, females now make up 40 percent of our millions of app users which is a big change from a year ago.”

The Scanlife System is processing over one scan every second. Scanbuy expects that this number will continue to grow and accelerate in 2011.

The company, whose clients include Starbucks and the Home Depot, estimates that in CY10Q4, there will be an additional boost in QR Code Marketing scans as more mobile devices are purchased and activated in time for the holidays.

“The industry is going through massive growth with millions of people scanning every day,” Mr. Wehrs said. “We anticipate the mobile bar code industry to continue growing as more brands and marketers integrate codes that engage consumers and provide relevant content and value.

Mr Wehrs goes on to state that he expects marketing departments as well as executive to become smarter “and more strategic in how they are using codes to drive conversion, purchase and activation. We are really just scratching the surface on the potential of these codes.”

The Trend Report also stated that 44,653 2D (QR Codes) were created from the ScanLife system in the third quarter of this year. There was also an increase of female users of 13% over the previous quarter.

At the same time, there was a 26% increase of single dimensional product scans (1D) of products in their grocery division.

Campaigns Of Interest as Reported by ScanBuy

During Q3CY10, the largest Scanlife campaigns gained 400,000 scans in six weeks.

One of the most successful campaign was the STARBUCKS FALL CAMPAIGN in which QR Code Marketing scans directed customers to a mobile optimized video landing page where they could learn about the company’s VERONA blend coffee.

Other successful campaigns included:

Taco Bell’s “Unlock the Box” campaign

QR Code Marketing linked to MTV Video Music Awards content. Videos, teasers, interviews and performance footage were updated weekly for user experiences and ensuring return visits. This campaign alone, according to Scanbuy, generated 420,000 scans during a six week period only because it was the only way to access this content.

Staples’ PC-a-Day Giveaway

QR Code Marketing printed in newspaper linking to an exclusive contest

FedEx’s “Ship Smart” campaign

In store signage that linked customers to a mobile page so that they could create shipping labels, visit the mobile FedEx website and download the mobile application.

“Our campaigns with both Starbucks and Taco Bell were strategically executed by placing codes in a relevant context and providing valuable content to consumers scanning the code,” Mr. Wehrs said. “Content that went beyond pointing to a static Web page.”

Get started today with your complete realtor package for as little as $29 per month.  Includes 10 Virtual Tours, 10 Mobile Websites, Virtual Tours Auto Uploaded to YouTube, and Text Call Capture (no extra charge)

Got Mocial?

What exactly is it? Watch the video to find out

If you found this interesting or helpful, please forward or reblog, and comment below. Also sign up for more tips at the website Florida Mobile Fusion

TBWS - Think Big Work Small - Free Video Blogging Class

TBWS (Think Big Work Small) - You know the boys - Frank and Brian have been traveling the last 12 - 18 months talking to agents, originators and others how to get more business for less money.

The video marketing round-up that we had in Dallas this past December was fun as was the one in Tampa a few months ago..  However with the demand going up - REM/TBWS has launched a new feature

TBWS Certified Blog Trainers

Now you can get the exact same training that Frank and Brian have been giving for the last year or so

• How to Make a Blog on Wordpress from Start to Finish
• What Four Critical Items that every blog must have
• The B-2-B Ninja Strategy that pulls in one deal per person per month
• The same ideas that took Frank and Brian to a half million subscribers today

There is no cost for attendence, but sign up is mandatory.  Go to the Facebook event, feel free to invite others also.

Reblog if you found this to be good information

Customizable Listing Presentations For Realtors

Ok so this is part three of my multi part post.  Now this might also turn into a fourth part about comment etiqeutte.  I am not sure yet about that one.

In part one, I discussed how this series of articles came to fruition, thanks to Ron Tissier, Atlanta Luxury Real Estate

In part two, I concentrated on why Custom Listing Presentations for Realtors  are important, especially in today's market. I spoke of cost, but more importantly, I showed the pain of not having this system.

Now for part three. As you may or may not have heard, there have been some changes in the staff at Active Rain.

Friday, I decided to go watch (new to theaters) the latest installment of the Pirates of the Carribean series.  Now I have my smartphone hooked into my email, and noticed that I had an email from my great friend and coach, Steven Graham.  Just a quick simple email with a call to action (CTA) to go read his post.

So, in case you did not know, Steven and Doug decided to go onto the next chapter of their lives.

(Cue ridiculous music and backdrop of the world coming to an end)

So, in following the CTA that Steven had put up in his email, I followed his link to a blog post.  In which he stated that he and Doug would be working more closely with E-Property Sites (dot) com.

(Cue lively music, change backdrop to pretty sunshineyday)

So Doug and Steve are going to ePS to teach about Customizable Listing Presentations for Realtors.

So, if you are an AR member and you still want to get the benefits of working with Steven for SEO (what is sure to be EPS University), then you need to follow this SIMPLE CTA (Call to Action)

GO Sign up for your free account.  If you use it, then each listing costs you just one of the following (per month)

But thats not all, in addition to getting Customizable Listing Presentations for Realtors, you also get access to:

• Crafting Content for Video
• How to Develop listing and buying leads from unlikely sources
• How to make videos and use them for email follow up
• How to Google Optimized Video with your Customizable Listing Presentation for Realtors
  
• How to --- well there is just WAY to much stuff to list it all, but you will learn one strong thing
• How to: SELL MORE, LIST MORE, EARN MORE (and save time and money)

As for me, I will still be here as a member coach for SEO questions and needs.  Feel Free to contact Chuck Ward, Active Rain Approved Member Coach

Four Parts of the Real Estate Sales Cycle: Customizable Realtor Listing Presentations

In my first part of this series, I spoke about the need for Customizable Listing Presentations for Realtors, as needed by Ron Tissier, Atlanta Luxury Real Estate Agent, Atlanta, Georgia.

In this part, I will discuss the Four Parts of the Real Estate Sales Cycle and how this customizable listing presentation by E-Property Sites will help you gain one more listing per month by meeting the normal needs presented by the Four Parts of the Real Estate Sales Cycle.

Lets begin with some facts.

1. Approximately $5.7 Billion in spending power is held by the 25 - 35 age demographic
2. This age demographic predominantly uses mobile and SMN technology to search and buy products

"These are the facts and they are undisputable." (Kevin Bacon, movie "A Few Good Men")

What will this customizable realtor listing presentation do for you as a real estate agent

1. Crush your competition
2. Secure higher commissions
3. Attract more prospects looking to buy and sell

Part one: Attracting the Listing.

What challenges are there when attracting and searching for people looking to sell

1. This customizable listing presentation will help identify those people who are looking to sell
2. Those potential sellers contact you
3. E-Property Sites listing system will help you stand out in a community or neighborhood

Part Two: You have the listing appointment. Now what?

Once you have accomplished step one, finding someone who wants to sell, what challenges does a real estate agent face when presenting during the listing appointment.

1. E-Property Sites customizable listing presentations will help you with being beaten by your competing agent
2. It will help with the often requested commissionecty (or being asked to list the house for less commission)
3. Overcoming the challenge of getting that listing agreement signed

Part Three: Actual Property Marketing

Ok, so now, the realtor who has made it this far, this is the most critical part of the Four Parts of the Real Estate Sales Cycle is having customizable realtor listing presentations that effectively yet inexpensively market the listing.

1. How much money should be spent when marketing a property for sale
2. Where should the marketing concentrate on
3. How much time should be spent

Effective marketing has to be - Inexpensive, Easy to use, yet efficient

Part Four: Post Sale Marketing (The most important, yet least concentrated marketing area of the sale)

Post sale marketing is where we fail the most, both as realtors and as loan officers. We are not actively seeking referrals and "making clients for life" as we promised we would do. Post sale marketing has to cover these three points.

1. Inexpensive and time efficient.  More than just an email once per quarter or holiday cards
2. Post sale marketing has to be flexible
3. It has to be able to change with the times and technology

If a realtor misses one of the above stages, then it can be safe to say that they are dropping one deal per month.  One average, this is costing realtor $6200 annually (according to NAR Realtor Income Study)

Benefits of using E-Property Site Customizable Listing Presentations

1. Get More Listing Appointments (more time to swing the bat, so to speak)
2. Win More Listings on the spot
3. Market properties better for more buyers and listings
   
4. Better "After the Sale" marketing to get more sellers and referrals
5. Brokers: Recruit Talent
6. Financial Benefits: Save 95% on your listing costs immediately (with more whistles and bells)

The average realtor has five minutes to present a customizable listing presentation to the average seller.  There are five game changers in the marketing game

1. Property Websites
2. Full, HD Virtual Tours
3. Mobile Optimized property websites with three sources of text call capture technology (a must have)
4. Posting Tools (post more properties in less time - approximately 30 seconds)
5. Full color custom signs that are high quality and will save on average 80% of your sign budget (no minimum number to buy)

Other Items that you can use for marketing with this customizable realtor listing presentation

1. QR Codes Technology
2. Virtual Tour is Auto Uploaded to YouTube
3. Panoramic Pictures

Get the Perfect Listing Everytime

Get the Perfect Listing Presentation everytime with E-Property Sites Customizable realtor listing presentations

In part three (tomorrow), I will discuss what new changes have happened recently (as in yesterday) with Active Rain and E-Poperty Sites. In the meantime, check out the E-Property Sites Customizable Listing Presentation Video and You - Tube Channel