So recently, I participated in a conversation about Lead Source Ideas and Lead Conversion ideas - what to do - some ideas and so on. This was started by Anita Clark, Warner Robbins Real Estate Expert. I got a few comments and read Dick and Sandy Beals blog about the subject.
I am going to offer a monopoly based game (in conjuction of the December 2011 Blogging Challenge) that I used to play (and still do, just in a different industry) that will help build your business. With not only internet leads, but leads from your SOI (for purposes of this post we shall call them RP or Referral Partners).
First of all, this is just what has worked for me. For the record, I am not sure that I agree with a point made by the Beals in the frequency of contact and here is why:

This is a sick, shocking fact - So keep in mind as we go thru this list of alternate lead sources and ideas for getting a better quality lead for higher lead conversion.

This image is the actual sheet of Realtor Opoly. The idea is to get to a certain amount of "money" by doing different things every day. Like a 401k Portfolio Manager diversifies someone retirement account, Realtor Opoly diversifies lead sourcing and follow up duties for maximum effectiveness and minimal boredom.
Some ideas include - Power hour of the Million Dollar Script; Setting up someone in your SOI on the automated web workshop system; Sending clients to your own automated web workshop system (great for realtors and LOs); Present the EZ Start Program; Send Five (5) hand written notes, The Lottery Strategy; Present the Sellers Unfair Advantage to Three FSBO's or Expireds (plus much much more)
Now, I can already here some gripping now - Oh, this is too much work - Or Oh no, I don't know what is
This stuff works. Confused or need further clarification, then click below for the entire list or to schedule an appointment
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Hope this helps, comment below, let me hear what you have to say! Good Bad and Ugly!!!
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Chuck Ward
Executive Director Florida Mobile Fusion |
Office: 813-388-9181
Email: chuck@floridamobilefusion.com Web Address: http://floridamobilefusion.com
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